A Law Firm Website Built to Rank, Not Just to Exist.
Custom WordPress design, every page written for you, mobile-first, and structured around search from the sitemap up. Starting at $3,000 with no long-term contract.
Most law firm websites are built by designers who hand the attorney a content questionnaire and then publish whatever comes back. We do the opposite. We map the practice areas, write every page, and build the structure around the searches that bring cases, so the site launches as a working asset rather than a project you still owe content to.
Desktop and mobile designed together, not adapted afterward. Most legal search happens on a phone, often at night, often in a hurry.
Key Takeaways
- Starting at $3,000 for a custom WordPress build with full content written for you.
- A dedicated, substantial page for every practice area you want to grow.
- Mobile-first, because the majority of legal searches happen on a phone during a stressful moment.
- Built on SEO structure from the sitemap forward, not optimized as an afterthought.
- You own the site, the domain, the hosting account, and the content. Everything.
- Built to South Carolina Bar advertising rules, with disclaimers and required language handled properly.
Why Most Law Firm Websites Fail
The content never got written. The designer sent a questionnaire, the attorney was in trial, and the site launched with three paragraphs per practice area copied from somewhere else. This is the single most common failure in legal web design and it makes the entire investment inert.
The structure was decided by a template. A purchased legal theme comes with a page structure designed for a generic firm. Yours has three practice areas you want to grow and two you are winding down. The template does not know that, and neither does Google.
It was never built to be found. Design and SEO were treated as separate line items, so the site looks credible and ranks for the firm name and nothing else. Retrofitting search structure afterward costs more than building it in.
And a specific legal problem on top: firms often do not own what they paid for. Proprietary platforms, agency-held domains, and content you cannot export mean leaving costs you the whole asset. We build on WordPress and hand you the keys.
What's Included
One price covers strategy, design, content, build, and launch. No content questionnaire waiting on your desk after launch.
Custom Design, Zero Templates
Our web design services start here. Designed in Elementor on WordPress around your brand and your firm. No purchased legal theme with your logo dropped in the corner, which is what most firms in your market are currently running.
Every Page Written for You
Practice area pages, attorney bios, process pages, FAQs, and the intake copy that turns a nervous visitor into a scheduled consultation. Written by a human, reviewed by you before publication.
Practice Area Architecture
A substantial page for each area you want to grow, structured so each one can rank on its own instead of competing with the others from a single services page. It is the same foundation law firm SEO is built on.
Mobile-First Build
Designed for the phone first, because that is where a person searching after a car accident, an arrest, or a served petition is actually looking.
SEO Built In From the Sitemap
Keyword-mapped structure, title and meta tags, headings, internal links, schema markup, Search Console setup, and 301s from every old URL. Included, not upsold.
Speed, Security, and Ownership
Core Web Vitals optimization, SSL, secure intake forms, and full ownership of the site, domain, hosting, and content. If you ever leave, you take all of it.
Firms This Is Built For
This is a real custom build with real content, not a rebrand of a template. It suits firms that want a site that produces work rather than a site that exists.
- Firms on a template site that looks like three competitors in the same market.
- Firms that never got the content written and have been embarrassed by their own practice area pages for years.
- Firms adding or shifting practice areas whose current structure does not reflect what they actually want.
- Firms locked into a proprietary platform they do not own and cannot export.
- New and breakaway firms launching and wanting the foundation right the first time.
What $3,000 Actually Gets You
One price, one timeline, no content homework left on your desk after launch.
$3,000 is where a custom build starts. Firms with many practice areas, multiple offices, or complex intake integrations run higher, and we tell you the real number before you commit, not after discovery. See more client results →
How We Build
Five phases. Strategy before design, structure before content, content before code. Every build follows this order because reversing it is how sites end up looking finished and performing like nothing.
Discovery and Strategy
We start with who you want to reach, what you want them to do, and what is failing on the current site. We audit your analytics, your conversion paths, and the competitor sites that outrank you before anyone opens a design file.
Sitemap and Keyword Architecture
Every page gets a purpose and a target search before it gets a layout. This is the step almost everyone skips, and it is the reason so many beautiful websites rank for nothing. The structure is the SEO.
Design
Custom design in Elementor on WordPress, built to your brand. No purchased template dropped on your domain. You review and approve the design before a single line of code is written.
Content Writing
We write it. All of it. Real copy built around what your buyers search and what they need to believe before they contact you, written by a human and reviewed by you before it goes live.
Build, Optimize, and Launch
Mobile-first build, page speed and Core Web Vitals, schema markup, Search Console setup, sitemap submission, and 301s from every old URL. Then we monitor the first 30 days for crawl errors and ranking movement.
Frequently Asked Questions
What does a law firm website actually cost?
Our custom builds start at $3,000, including design, all content, mobile build, and SEO structure. Firms with many practice areas, multiple locations, or intake and case management integrations run higher. You get the real number before you commit.
Do we have to write the content?
No. We write all of it. You review and approve before anything publishes, and attorneys typically want to edit their own bios, which we expect and build time for. But you will never be handed a blank questionnaire and asked to fill in your own practice area pages.
How long does it take?
Four to six weeks for most firms from kickoff to launch. The variable is review speed. Firms that turn around content and design approvals quickly launch fast.
Do we own the website?
Completely. WordPress, your hosting account, your domain, your content. If you ever fire us you take the entire site with you. We think any other arrangement is a way of holding clients hostage.
Will it be optimized for search?
SEO structure is built in from the sitemap forward: keyword-mapped pages, schema, internal linking, speed, and redirects. That is the foundation. Ongoing law firm SEO to compete for specific terms is separate work, and we will be honest about which you need.
Can you migrate our existing site?
Yes, including content migration, redirect mapping from every old URL, and preserving whatever search equity the current site has. Skipping the redirect map is the fastest way to lose rankings during a redesign, and it happens constantly.
Get a Free Review of Your Current Site
What is working, what is costing you cases, and what a rebuild would realistically involve. No pitch. No pressure.
- Structure. Whether your practice areas can rank as separate pages.
- Mobile. How the site actually performs on a phone.
- Speed. Core Web Vitals and what is slowing you down.
- Content. Which pages are too thin to compete.
- Ownership. Whether you actually own what you paid for.